East London boutique Goodhood is collaborating with luxury utilitarian
fashion house LF Markey on an exclusive autumn/winter 2020 capsule
collection.
Launching on August 27, the collection features Goodhood’s signature
monochromatic palette with LF Markey’s expressionist print to reimagine
some of the British designers most-loved designs with a striking
monochromatic palette and abstract printwork.
The autumn/winter 2020 four-piece collection features a wide frill,
off-shoulder Botany Top, an overall inspired Leonardo Jumpsuit, a
smock-like Cameron dress, and Fat Boy wide-leg crop trousers, all designed
in a washed mid-weight linen that will “age gracefully”.
The collaboration has been designed to reflect “both brands’ essence and
ethos of dressing any woman comfortably with a vision of effortless style,”
added Goodhood.
LF Markey teams up with Goodhood for autumn/winter 2020
Explaining the collaboration, Louise Markey, founder LF Markey, said in
a statement: “I have always loved the curation of Goodhood and I was really
excited to collaborate with them. It is so interesting to join forces with
different minds and open new creative doors – I had never used a
monochromatic palette before and it is brilliant to see how it breathes new
life into my designs.”
Jo Sindle, co-founder of Goodhood, added: “It was a total pleasure to
collaborate on a special print collection with one of my favourite London
fashion houses – LF Markey has a great vibe with real affinity to the
Goodhood brand.”
The collection will be available to purchase from August 27 exclusively
at goodhoodstore.com and in-store at Goodhood’s Hackney, London boutique.
Prices range from 140 to 180 pounds.
This is the second collaboration this year from LF Markey, the
ex-Burberry designer who graduated from Central Saint Martins, released a
spring/summer 2020 collection with premium high street retailer Whistles in
May.
Images: courtesy of Goodhood/LF Markey
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